Purposeful Wealth — The Book
Live Retirement With Purpose, Not Fear
A practical guide to building wealth that reflects your values — and a retirement plan that lets you live fully, give generously, and leave a lasting legacy.
Now Available
The Book That Changes How You Think About Money
Purposeful Wealth introduces the Red Brain/Blue Brain framework and the Seven Types of Wealth — a proven approach to retiring with confidence, clarity, and meaning.
- Understand the neuroscience behind financial fear — and how to overcome it
- Discover the Seven Types of Wealth beyond just money
- Build a retirement plan grounded in your values and purpose
- Learn how to give generously without jeopardizing your future
- Create a legacy that reflects what matters most to you
- Access free assessments and workbooks to put the ideas into action
Watch the Story
What Is Purposeful Wealth?
Inside the Book
A New Framework for Retirement
Most retirement books focus on numbers. Purposeful Wealth focuses on meaning — and gives you the tools to align both.
Red Brain vs. Blue Brain
Learn how fear-driven financial decisions (Red Brain) differ from purpose-driven ones (Blue Brain) — and how to shift your mindset for lasting peace.
Seven Types of Wealth
Money is just one dimension. Explore financial, relational, physical, intellectual, spiritual, experiential, and legacy wealth — and how to cultivate all seven.
Purpose-Driven Planning
Move beyond spreadsheets. Build a retirement plan that reflects your values, honors your relationships, and funds the life you actually want to live.
Generosity Without Fear
Discover how to give generously — to family, community, and causes you care about — without compromising your financial security.
Legacy That Lasts
Define what you want to leave behind — not just financially, but in values, stories, and impact — and build a plan to make it real.
Free Assessments Included
Put the book's ideas into practice with four free workbooks and assessments — including the Red Brain/Blue Brain quiz and the Seven Types of Wealth profile.
Our Partner
Scheeler Financial Group
Wealth management rooted in purpose.
Rick Scheeler and the team at Scheeler Financial Group work with individuals and families to build retirement plans grounded in purpose. From investment strategy to legacy planning, they bring decades of experience and a values-first approach.
Talk to Our TeamReader Reviews
What Readers Are Saying
"Well written. Easy read. Gives a well rounded perspective on the ins and outs of how to live comfortably in retirement years without fear, and holding back on investments, and spending. Highly recommend, especially to those of us that haven't been so involved with the plan while our partners have been in charge of the financial plan."
MJ F.
Verified Reader
"Clear, practical, and full of heart. Rick makes the case that wealth is a tool for living with purpose, and he gives you a roadmap to do it. A must-read for anyone who wants their money to mean something."
Michelle D.
Verified Reader
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Has Purposeful Wealth made a difference in how you think about money and meaning? We'd love to hear from you. Your review may be featured on this site.
Get in Touch
Ready to Explore Your Purpose?
Whether you have a question about the book or want to explore working with Scheeler Financial Group — we'd love to hear from you.
Scheeler Financial Group · Mason, Ohio
